Category: General Article
How to Create SEO-Friendly URLs
If you need to create new URLs for your website, considering proper optimization can make sure that each new page you are creating has a better chance of ranking well in your search engine. Creating an SEO friendly URL starts with a URL slug that is based on your keyword research and ready to rank. Here are some top tips that you can use to create SEO friendly URLs:
Work On Page Title First
Most URLs are based on the page title and this can mean performing your keyword research and knowing the full subject matter of the page. We have the first heading for your page, you’ll often be able to craft an appropriate URL.
Avoid Special Characters, Numbers And Superfluous Information
If you have any numbers, special characters, or extra information in your URL, it needs to be removed. Superfluous information is responsible for an extremely long URL structure. Making your URL shorter but still able to accurately describe the content can mean removing some of the unnecessary junk. If you are including a title about “Where to find the best burger in Denver” you could consider shortening your URL to www.yourwebsite.com/best-burger-denver.
Use Your Keyword Research
Most titles utilize your keyword research and this can mean making sure that some of your main ranking keywords can be found in your URLs. There are plenty of tools that you can use to make sure that your URLs are well optimized for various keywords.
If you would like some assistance … Read More
A mindset of Marketing in today’s Business
In many ways starting a business is easier today than it has been historically. In Australia, there is a lot of online places to promote your products or services. The only thing that you have to do right away is to start.
Meanwhile, for those who want to improve their business, they like to have their own platform. At least, they want to have their own website. By having a website, they can control everything. The most important is that they are able to engage with customers and try to make them loyal.
Nevertheless, it is not easy to start a business using your own website. It is not as simple as building a website to display your products. You have to make it visible to your potential customers. You have to make them believe in your business. That’s why you have to know the mindset of marketing in today’s business.
Try to Educate
Marketing is not only about how you promote your products. Today, people don’t like to be offered all the time. They like to be educated instead. Therefore, you need to educate your customers with great content. It can be an article, picture, info-graphic, or video.
Create an educative content related to your product. In fact, it is the best way to promote your product.
When you create content, make sure that the content is created creatively. Creativity makes your content emerge in the crowd. Possibly, there are a thousand contents which deliver the same … Read More